Selected experience.

Commercial leadership

Chiron Consulting

Commercial Director · 2026–present

Leading commercial strategy, business development, pricing and service development for a specialist lifestyle consultancy.

Crusoe Collective

Commercial strategy + growth · Ongoing

Shaping commercial direction for a creative consultancy – services, pricing and new business development.

nemo

Head of Marketing · 2025–2026

Led the brand repositioning and marketing strategy for a luxury travel company – website, content, CRM and social. Helped broaden the customer base beyond its traditional honeymoon audience.

Contributed to

  • 70%Increase in average trip value over 12 months

Selected partnerships + commissions

  • Aman
  • Rolex
  • American Express
  • Virgin Atlantic
  • Eurostar
  • Volvo
  • Away
  • Anthropologie
  • Small Luxury Hotels of the World
  • The Telegraph
  • Expedia

Brand + marketing

  • Lovett & Co

    Brand + Marketing Consultant

    Brand positioning, messaging, marketing strategy and creative direction for hospitality and travel clients.

  • Minor Hotels

    Global social strategy

    Developed the social strategy for a portfolio of more than 560 hotels across multiple markets.

  • London Psychiatry Clinic

    Brand + marketing consultancy

    Brand positioning, website and marketing strategy for a private psychiatry clinic.

  • Inception Life

    Brand Director · 2021–2022

    Led brand development and launch strategy for a luxury yacht start-up.

  • AGR Renewables

    Head of Brand and Communications · 2021–2022

    Brand positioning and communications for a renewable energy business – making a complex proposition clear to investors and commercial partners.

Publishing + editorial

SUITCASE

Digital Editor to Editor-in-Chief · 2016–2021

Led editorial strategy and digital growth at the independent travel magazine.

  • 1M+Monthly impressions
  • 114%Year-on-year growth in print sales
  • Unique Homestays

    Editor · 2024–2025

    Editorial direction, tone of voice, copywriting and content strategy.

  • Journalist + Contributor

    Condé Nast Traveller, The Guardian, Time Out and Citizen Femme.

Let’s talk.

If you think I could be useful, I’d love to hear what you’re working on.

Get in touch